Eat That Frog – ABCDE

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Using the ‘Eat That Frog’ metaphor According to the old saying, if you eat a live frog first thing each morning you’ll have the satisfaction of knowing it’s probably the worst thing you’ll do all day. ‘Eat That Frog’ is therefore a metaphor for tackling the day’s most challenging tasks it was developed by Brian Tracy in his famous book, Eat That Frog.

This means not only getting more things done, but also getting the right things done. Therefore, your ‘frogs’ are the crucial, high-priority, important tasks that you can’t afford to put off. This Eat That Frog – ABCDE template is a great tool to assist you in prioritising your ‘frogs’.

This model is expanded upon in the following programs – Click on one of the links to find out more:

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